The Lego Company History

The Profano company started in 1932 when Danish carpenter Ole Kirk Christiansen started making gadgets for a living. He had trouble to make ends meet in the absolute depths of the 1930s, but the tiny prototypes he previously made of things like ironing planks and ladders had superb potential for the reason that children’s toys. He named the business Profano after two Danish text, leg and godt, meaning “play well. ”

In 1958, he made the iconic lego brick with pipes inside that means it is interlock with other lego items. This innovative innovation totally changed the company and allowed this to develop at an astonishing pace.

By 1960s, Profano had widened its intercontinental reach and began providing toys below license in North America with an arrangement with luggage maker Samsonite. The business also started out selling lies with all the bits necessary to build a specific model, and introduced committed themes which include Space (with astronaut minifigures), Castle, Area (later has been renowned Profano City), and FabuLand.

In the 1970s, Lego took a remarkable step forward with its introduction of Lego figures that had movable arms and legs. The company as well began employing more plastic and a review of larger prevents for youngsters, a sections called Duplo. In the 1980s, Lego’s product sales grew at a remarkable rate of ten percent each year, irrespective of overall doll industry revenue growth scaling down.

Today, Lego is a substantial global organization with revenues of over $5. 8 billion and one of the most coveted brands in the world, ranking best on Company Finance’s ‘Most Powerful Brand’ list in 2015. But it still seems less such as a ruthlessly business giant plus more like an good old family friend.